Head of Marketing & Growth

UrNextDoor

Build the brand. Grow the community. Drive the marketplace.

UrNextDoor is building a trusted local marketplace that connects people with trusted individuals, professionals, businesses, and communities for everyday needs, including development, design, home services, tutoring, events, and more.

We are looking for a Head of Marketing & Growth who can take ownership of our marketing strategy and help make UrNextDoor a recognized and trusted brand.

This is a hands-on leadership role for someone who understands growth, digital marketing, content, community building, performance marketing, and marketplace dynamics.

What You'll Do

• Build and execute UrNextDoor's overall marketing and growth strategy.

• Develop the brand positioning, messaging, campaigns, and go-to-market strategy.

• Drive user acquisition, activation, engagement, and retention.

• Build strategies to acquire both customers and service providers.

• Develop city-wise and community-led growth campaigns.

• Own social media strategy across Instagram, LinkedIn, Facebook, YouTube, X, and other relevant platforms.

• Build a strong content engine including reels, short-form videos, blogs, campaigns, and educational content.

• Plan and execute performance marketing campaigns across Meta, Google, YouTube, and other channels.

• Identify growth opportunities through SEO, influencer marketing, partnerships, referral programs, and community marketing.

• Build partnerships with creators, communities, colleges, organizations, local businesses, and professional networks.

• Develop campaigns that increase marketplace listings, enquiries, bookings, and transactions.

• Track marketing KPIs and continuously optimize campaigns based on data.

• Conduct competitor and market research to identify new opportunities.

• Work closely with the Founder, Product, Design, and Business teams to launch new initiatives.

• Build and manage the marketing team as the company grows.

What We're Looking For

• 5+ years of experience in marketing, growth, digital marketing, brand, or a similar role.

• Experience in a startup, marketplace, consumer internet, SaaS, or technology company is highly preferred.

• Strong understanding of performance marketing and digital acquisition.

• Experience building brands and communities from an early stage.

• Strong knowledge of social media marketing and content strategy.

• Experience with Google Ads, Meta Ads, SEO, analytics, and conversion optimization.

• Strong understanding of customer acquisition funnels and growth metrics.

• Ability to create and execute campaigns independently.

• Strong analytical and problem-solving skills.

• Excellent communication and storytelling abilities.

• Entrepreneurial mindset with a strong bias toward execution.

• Ability to work in a fast-moving startup environment.

What You'll Own

Brand: Build UrNextDoor into a recognizable and trusted local marketplace.

Growth: Drive user acquisition, provider acquisition, engagement, and transactions.

Content: Build a consistent and scalable content and social media engine.

Community: Create strong local communities and grassroots growth.

Performance: Own paid acquisition and marketing ROI.

Partnerships: Build strategic partnerships that accelerate marketplace growth.

Analytics: Track CAC, activation, retention, conversion, engagement, and marketplace GMV.

Success in This Role

You will be successful if you can turn UrNextDoor from a promising marketplace into a widely recognized brand with an active and growing community of users and service providers.

#Hiring #HeadOfMarketing #MarketingHead #GrowthMarketing #GrowthLeader #DigitalMarketing #MarketingJobs #StartupJobs #Marketplace #MarketplaceGrowth #ConsumerTech #StartupIndia #IndianStartups #GrowthHacking #BrandMarketing #PerformanceMarketing #UrNextDoor #UrNextDoorCareers